聖闘士星矢レジェンドオブジャスティス – Spokesperson Ad Creative #digitalmarketing #mobilegame #idlerpg

The game employed the spokesperson strategy that has worked in Asia and utilized elements of popular videos on TikTok to attract young players. For example, the game invited well-known local comedian Hidetaka Kano as its spokesperson, shooting TikTok dance videos, sitcoms, and other forms of commercials to expand its reach to the user base.